It’s a feeling we’re all too familiar with. When reality sets in after the thrill of happy new year and compliments of the season. For most, the start of the new year is a time to reflect on the goals we want to accomplish. For others it’s a time of anxiety as we wish for bigger and better.

At Metropolitan, we realise that addressing financial concerns goes beyond numbers and policies. It's about embarking on a collective journey to embrace the year with a positive mindset and attitude.

#WeStartStronger is more than a campaign. It is aimed at equipping you with the financial knowledge and tools to focus your mind on what you can influence. We believe that these skills, accompanied by adapting a positive mindset, will not only impact your financial well-being but also your mental health.

Starting in 2021 and now in 2020(MORE) we’ve done this by creating a supportive and welcoming space to learn about life and money matters through real and authentic conversations. Because with your collective supporting you and Metropolitan as part of your collective - for financial advice and tools - you’re well equipped to start the year stronger; and achieve your goals.

Our journey so far

Since 2021, we’ve been helping South Africans start stronger. We helped Mzansi through the tumultuous Covid period, now we’re getting ready to help you shift your mindset and identify strategies that will help you take control of your life.

In our Mzansi Class of 2021 Digi-series, we encouraged South Africans to release and liberate ourselves from the heavy load experienced during the Covid-19 lockdowns. By providing a safe platform to share our stories of loss and disappointment, and then reflect on these experiences, we felt empowered to learn from these losses and start the year on a stronger footing.

In 2022, we created a space for our audience to learn about financial matters in a relatable way. ​Through a 3-part Digi-series, we helped South Africans overcome typical financial and insurance challenges that were the basis of most consumer complaints; and provided you with support and practical financial tools that positively impacted your mental wellbeing. With less worry, you could take better care of yourself and your loved ones, so that you could have a stronger year.

In 2023, we celebrated 125 years of Metropolitan and demonstrated the power that your collective has on the success of your goals. We understand that making life changes on your own is difficult, however, when you do it alongside your squad – your family, friends (and a trusted financial services partner) – you can achieve more by setting common goals and holding each other accountable.

Recap the full We Start Stronger series here.

What's in store for 2024

This year we want to empower you to take control of any financial anxieties and make informed choices. As part of your collective, we want to help you shift your mindset and identify strategies that will help you take control of your life. We’re reminding you that together we can plan for, protect and achieve our life goals with the right advice and tools. All we have to do is start, together.

Join our Metropolitan financial experts as we take to the airwaves with MetroFM’s The TouchDown from 22 – 26 January and explore a range of topics aimed at empowering you to navigate these turbulent times.

One step at a time, year after year, together we can start stronger.

Speak to our people today to get started on your goals, no matter how small.

#WeStart2024Stronger